What is a Startup? Maybe there are still many people who do not understand this term. Word Startup itself is an uptake of the English language which means the act or process of starting a new organization or business venture. According to Wikipedia, Startup refers to a recently operating company. These companies are mostly newly established companies and are in a development and research phase to find the right markets.
The above definition may be more on its terminology, but according to the author would be easier if the term Startup defined as a new company that is being developed. Beginning in the late 90s until the year 2000, in fact the term startup many "mated" with everything that smells of technology, web, internet and related to the realm. Why did it happen?
Back to look back it happened because the term Startup itself became popular internationally in the buble dot-com, then what else buble dot-com it? The buble dot-com phenomenon was when in that period (1998-2000) many dot-com companies were established simultaneously.
At that time the company was aggressively opening a personal website. More and more people are getting to know the internet as a new field to start their business. And that time too, Startup was born and developed. But according to Ronald Widha from TemanMacet.com, Startup is not just a new company in touch with technology, cyberspace, applications or products but it can also be about grassroots grassroots economic services and movements that can be self-sufficient without the help of bigger and more established corporations.
After circling for information about Startup through the help of Google, there is information about the characteristics of a company that can be classified as a stratup. Some of the characteristics of startup companies are:
- The company's age is less than 3 years
- The number of employees is less than 20 people
- Revenue is less than $ 100,000 / year
- Still in progress
- Generally operating in technology
- Products made in the form of applications in digital form
- Usually operate through the website
From these characteristics it may appear that the stratup is more inclined to companies engaged in technology and the web. But the fact is like that, now the company's usual development labeled Stratup name is a company that deals with the world tekno and online.