Currently sites like Etsy, Amazon and eBay have created and provide ease than ever to open an online store or e-commerce site that anyone can use it for the business and their business. This is the thing which has advantages and disadvantages that will surely be in the encounter for aspiring entrepreneurs: because almost everyone can get souvenirs that can be executed in a matter of minutes, but that means more competition in online marketing.
The best way to stand one step ahead of the competition is to have a solid marketing strategy that will take advantage of the popular social media site. provider ofE-commerce software 3dcart, which recently announced a partnership with Facebook to offer $50 ad credit to the merchant account with Facebook, advertisers know how important social media marketing is for owners of online stores. Jimmy Rodriguez, 3dcart Technical Director, said in a statement that advertising on Facebook is very important for the success of e-commerce in the market today.
"For many online merchants, Facebook is more of a tool to stimulate sales," a company statement said. "It's a platform to market and sell products, build brand identity and interacting with customers."
Facebook has provided a superior features to facilitate users in marketing efforts and their business. This is where many of the small and large employers use it as a medium that will provide more benefits for them given the large social networking users.
How big is the impact of Facebook friends?
3dcart Community Manager Bryan Shaw along with BusinessNewsDaily will sharemarketing tips e-commerce business on Facebook:
Activate the social sharing.
Social share buttons should be displayed throughout Your e-commerce website. the button like this allow customers to engage and share content with friends. After the customer likes your page, he/she will regularly receive updates the status of your company on their newsfeed.
The promotion of the market.
There is no better place to market specials and promotions from Facebook. Create discount codes and offers their code exclusively to your Facebook fans. This willattract consumers who frequently to your page to find great deals.
Vary your content.
Diversity is key in social media, so effective with a good idea to send not only one type of status updates. When share latest updates remember to mix it up and always trying to find new ways to engage your audience.
Engage with your customers.
If the customer had a post a reply to one of your posts, taking the time to respond is the right thing. Facebook is meant to be interactive, and this is a two way street you need to treat it as a trader.
Selling without selling.
Facebook fans you don't want you to sell to them. Rather than pushing products on every chance you get, create and share helpful articles, behind the scenes videos and customer testimonials that are relevant. You can also try to create a poll or competition, or even give rise to interesting questions and topics of debate. This will help make your business more authoritative and trustworthy.
Customer service is key.
Facebook not only provides an extension of your company's marketing strategy. This was also a service portal customers who need to be monitored and guarded at all times. Use Facebook to reach out to customers, responding to inquiries and resolving complaints. If customers send private messages or voice complaints, respond in a timely fashion is a step that will give a professional impression of the company you have. Failure to do so could potentially harm your online reputation.
